We convert shoppers into customers 

Why we do what we do is simple...conversion.  We work with small agencies and businesses to develop a digital ecosystem that influences organic growth.  We do this by understanding customer behavior to a point we can actually anticipate digital touchpoints throughout path to purchase and inspire the outcome. 

 

POV

Strategy

“What should we do… and why, to grow your business?”

The Whole.digital strategy team answers these questions through shopper journey insights, ecosystem planning and reframing problems to enable businesses to think, act and communicate more effectively in an always-on, connected world.

To deliver on this promise, our iterative team is a deliberately eclectic mix of brand strategists, communication planners, service design experts, search and social strategists.

EXPERTISE

  • Shopper Journey Mapping

  • Ecosystem Strategy

  • Customer Segmentation

  • Communication and Content Planning

  • Brand Strategy

  • 'Big Idea' Campaign Development

 

POV

Mobile/Web

Modern brands are powered by robust technology that drives business growth 24/7. Digital platforms propel your brand’s entire ecosystem, connecting behavioral, CRM, media and location intelligent data to personalize content and experiences so your brand is relevant, timely, and contextually useful.

A brand’s .com experience is its best opportunity to control its message. Therefore, we create content with a strong communications purpose, grounded in research and shopper insights. We then build elegant, durable solutions to key business challenges across all touchpoints, screens, and devices.

EXPERTISE

  • Programmatic Media

  • Experience and Service Design

  • CRM and DMP Integration

  • Technical SEO

  • Content Strategy and Development

  • eCommerce

  • Analytics, Measurement and Optimization

 

POV

Search

Search is how people discover information on the internet. Over 60% of total traffic to brand websites is driven by search, and 50% of shoppers will visit a store within one day of a local search on their smartphone. In today’s information economy, search engines are the arbiters that determine what answers shoppers get to their questions, and it’s critical for any brand to have a strong presence in Search.

Whole.digital's Search practice is focused on providing shoppers the best content a brand has to offer in the moment they are actively looking for it. Achieving success means looking beyond driving rankings, traffic or direct response conversions. It’s about optimizing the user experience on the search engine results page in alignment with the full digital ecosystem, spanning owned, earned and paid.

EXPERTISE

  • Paid Search Strategy

  • Campaign Management

  • Local Search Engine Optimization

  • Organic & Local SEO Services

  • Local Listing Management

  • Campaign Audit and Review

POV

Social

The ability to reach shoppers at every stage of their journeys has helped social media become the most powerful factor in their purchasing decisions. Social has accelerated the speed of culture, and your brand’s ability to keep pace in this environment is central to its long-term success. That’s why we use data and insights to drive the quality of the content we create and the efficacy of the messages we craft. With this as our basis, we are able to forge memorable emotional connections that amplify results across earned, owned and paid channels.

EXPERTISE

  • Strategy and Insights

  • Listening and Engagement

  • Influencer Engagement

  • Content Development and Production

  • Community Planning and Management

  • Media Amplification

 

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Manhattan Beach Towers   |  1240 Rosecrans Ave #120, Manhattan Beach, CA 90266